After speaking with a couple of clients during recent closet edits, it has come to my attention that most people do not realize the truth about shopping outlets. Here's the thing: only about 20% (give or take) of the merchandise at brand name outlets is from the retailers main collection or stores.
What I mean by this is the apparel you are buying at let's say, J.Crew Outlet, is made specifically for J.Crew Outlet. People assume all clothing found at shopping outlets is heavily discounted merchandise moved from main retail stores. Nope!
Cheaper price point = cheaper quality of product. In other words, you get what you pay for.
Since the average consumer has taken a liking to discount shopping major retail brands caught on. Hence the growth of brand names at shopping outlets across the country. Make sense now? Ahhh, I thought so.
There is nothing wrong with perusing a shopping outlet trying to score a gem or two. What I don't want you to do is become so fixated on the $19.99 discounted price tag that you end up buying a blouse for the sake of it. Only to find it coming apart in the wash after wearing it once. Also, be sure to look for defects in the clothing you are planning to purchase.
Here's a quick tip to shopping smart at outlets; if you have a particular brand name you lust after become familiar with the merchandise at their main retail locations or website. That way when you are shopping at the outlet you know which products have actually come from their retail store and which products are just a "downgrade".